Meaningful Travel for Destinations
Welcome to the Tourism Cares Meaningful Travel Map - a tool that directly connects the travel trade and sustainably-minded visitors with authentic, community-led enterprises, products, services, accommodations and tours. By participating in the Meaningful Travel Map, destinations can:
Amplify their destination’s sustainability journey to the travel trade and local partners
Expand the economic impact of tourism to diverse and smaller communities
Create opportunities for local impact organizations to become a part of the tourism supply chain
Increase their market share of the growing global demand for sustainable tourism experiences
Embed their map on their DMO website to connect vetted impact partners to leisure travelers and groups
What is Meaningful Travel?
Meaningful travel ensures direct benefits for host communities, protects cultural and environmental assets, and connects guests with destinations in a deeper way. By coming together as a unified industry, we can best serve the people and places of travel in an equitable and sustainable manner. Join us!
The Impact on your Tourism Community
Being a part of the Meaningful Travel Map can create ripple effects for your community, serving as a destination development tool that can help scale social enterprises and other community-led organizations to benefit from tourism dollars.
Destinations and their impact partners will be exposed to buyers, advisors and other industry professionals, including major travel brands and associations, such as Intrepid, Tauck, ASTA, Delta Air Lines, AAA Travel, ATTA, USTOA, NTA and more.
All approved map impact partners will be onboarded by Tourism Cares and provided quarterly updates, access to educational resources, consultation opportunity, and tourism ready training.
Join Tourism Cares and Build Your Meaningful Travel Map
Destinations who join Tourism Cares as members are eligible to participate in the Meaningful Travel Map as part of their benefit package. Destinations can choose to add a Meaningful Map package to their membership base (starting at $1,500), including special FAMs and hosted events, to elevate their map exposure, as well as increase their overall giving and membership level recognition throughout the year.
By joining Tourism Cares as a member, you are surrounding your organization with 160+ like-minded businesses who share a common goal of creating positive social, environmental and economic impact for the people and places of travel. As part of your membership benefits, you will receive:
Opportunity to build your Meaningful Travel Map with the Tourism Cares team
Education for local partners to become tourism-ready and opportunities to connect directly with the travel trade.
One-on-one consulting opportunities
Professional development resources
Access to educational programming + special events
Marketing exposure via Tourism Cares’ network, including 13,000 e-mail subscribers + 20,000 social followers
After joining, Tourism Cares staff will work directly with the destination to identify local impact partners and guide them through the vetting process. View map partner criteria here >>
Are you already a Tourism Cares destination member? Contact our team to learn more about building a Meaningful Travel Map for your community.
Partner Destinations
Join a community of like-minded destinations and place your community on the Meaningful Travel Map.
Check Out These Additional Resources:
SPOTLIGHT: THE PEOPLE + PLACES OF TOURISM CARES
Mt Rainier National Park | Tourism Cares for our National Parks 2016
Volunteers from all over the United States met in Mt Rainier National Park during the centennial year to contribute to a number of conservation projects including invasive removal, tree planting and trail building. Our National Parks, largely understaffed, depend on volunteer to support to maintain the natural beauty and keep up with constant preservation efforts.